A driving force behind my marketing career over the past few years has been “Help the world, one business owner at a time.”
So I’ve made it my mission to not
only help businesses better their SEO practices, but also help the
owners understand what SEO truly is.
Sadly, misinformation about the field of SEO is still being circulated. One
way I’ve been able to effectively overcome some of the outdated or
incorrect information still floating around out there is by talking
about the “hard truths” or lesser known mechanics behind local SEO.
I try to do this as early into the campaign as I can and repeat
myself many times over the course of it. I always like to tell clients
what to truly expect when trying this type of a campaign; a lot of
times, no other SEO company has offered up info like this.
There are three things in particular
that I really try to drive home when it comes to local SEO. This sets a
better expectation for clients moving forward and establishes an
honest/transparent relationship from the get-go.
Read more: http://searchengineland.com/local-seo-campaign-expectations-3-points-hit-early-often-242469
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